Real English:Franchise

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The script of this programme 本節(jié)目臺詞
    Helen: This is Real English from BBC Learning English. I'm Helen.
    Chen Li: 我是陳藜. 今天我們要學(xué)的新詞是?
    Helen: Today's new word is 'franchise'. – F.R.A.N.C.H.I.S.E. – franchise.
    Chen Li: Franchise. 解釋一下。
    Helen: Well, listen carefully. Franchise is a business word.
    Chen Li: 這是一個商業(yè)詞匯
    Helen: A franchise is formal permission, like a licence, to use the name and products of a company.
    Chen Li: Franchise是使用一個公司名字和產(chǎn)品的正式的許可證,比如證書。
    Helen: Exactly. I'll explain some more. Do you eat fast food?
    Chen Li: 我盡量避免,但是有時我還是去麥當(dāng)勞。
    Helen: Right. Now, there are McDonald’s restaurants all over the world. They are franchises.
    Chen Li: I see. 如果我想開一家麥當(dāng)勞,我需要一個許可證書.
    Helen: Yes. You need to pay for the franchise. Then you could use the name and sell the products.
    Chen Li: 但是,這僅僅限于餐館不是么?Helen?
    Helen: No. it could be for shops or any type of business.
    Insert
    A: Would you like to open a franchise restaurant or try something original?
    B: I’m not sure. With a franchise you have more chance of success – everybody already knows the name, but you have less freedom, I think.
    Chen Li: 那你會出錢購買一個許可證嗎?
    Helen: No. You need a lot of money to buy a franchise. And I don’t have a lot of money to spare.
    Chen Li: 是的,購買一個許可證需要很多錢
    Helen: Yes, franchises are not cheap.
    Chen Li: 好了,我們復(fù)習(xí)一下,franchise一個公司給與個人可以使用他們名字和銷售其產(chǎn)品的證書.
    Helen: well, you've been listening to Real English from BBC Learning English. Join us again soon. Bye.
    Chen Li: See you next time.